ACLU Product Shoot

In early March, the ACLU will be launching an online store of tee-shirts, bags, hats, mugs and other accessories. I was hired to do the shoot. It’s a fantastic challenge to work on a project that’s being conceptualized and designed for the first time. It’s especially exciting when you’re working for an amazing non-profit like the ACLU.

Last week we spent 2 days shooting at my Chelsea studio. All of our models were ACLU employees or members of their families, so we were shooting “real people”. We shot them singly and in combinations and at the end of the 2 days we had 1400 terrific images, one broken lens and a lot of left over bagels.

Stay tuned for many more images and the launch of the store.

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Isaac in a onesie

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Pinky with tote bag

Behind the scenes:

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On 26th Street after the mini-blizzard:

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The End.

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Photo Assistants: Oscar Reyes, John May, Natalia Vergara and Rosalie Rowey.

My thanks to the ACLU, Lorraine Kenny and Molly Kaplan.

About Carol Dragon

Carol Dragon is a New York City photographer who focuses on portraiture. Her dramatic approach to capturing the essence of her subjects is done in a style reminiscent of master painters and yet is very much her own. Carol is one of the featured photographers in the recently released 100 New York Photographers by Cynthia Dantzig. She has a BFA and a MFA from Rhode Island School of Design. Her client list includes CBS, Scholastic Publishing, AOL Time Warner and Anson Mills. She is available for commissioned work worldwide.
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